Social Media Strategy Assessment and Design
Timeline
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October 15, 2021Experience start
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October 16, 2021Project Scope Meeting
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November 13, 2021Trial Presentation
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November 20, 2021Final Presentation
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November 27, 2021Experience end
Timeline
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October 15, 2021Experience start
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October 16, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
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November 13, 2021Trial Presentation
Students presenting their strategy - dry run
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November 20, 2021Final Presentation
Students presenting their final strategy
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November 27, 2021Experience end
Experience scope
Categories
Skills
social media social media strategy information systems brandingIn the current business landscape, a strong social media presence can help you promote your products and services and win clients. Strengthen your presence with an assessment conducted by Information Systems students who will review your company’s social media presence to ensure consistent branding and messaging across platforms.
Learners
Students will produce a report and a presentation of their recommendations for amendments to the company’s social media platforms, and then suggest a strategy for the organisation to go forward. Students may also recommend the addition of new platforms to the company’s social media inventory.
Project timeline
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October 15, 2021Experience start
-
October 16, 2021Project Scope Meeting
-
November 13, 2021Trial Presentation
-
November 20, 2021Final Presentation
-
November 27, 2021Experience end
Timeline
-
October 15, 2021Experience start
-
October 16, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
November 13, 2021Trial Presentation
Students presenting their strategy - dry run
-
November 20, 2021Final Presentation
Students presenting their final strategy
-
November 27, 2021Experience end
Project Examples
Requirements
Students will interview company stakeholders to learn about the company’s history, projects, innovations, products and services, and other content essential to the company’s brand. Students will review current social media platforms for design, essential elements, and messaging, and make suggestions for improvements and additional platforms.
Examples include but are not limited to the following:
- Assessment of essential elements such as social media platform (i.e. Twitter, Facebook)
- Products and services offered
- Photos and videos of past projects
- Advancements in the industry
- Client testimonials
- Collection and integration of media and press coverage
- Collection and integration of industry certifications
A strong social media presence is essential for any company. Students can help you leverage your social media platforms to drive traffic to your site and win clients.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Timeline
-
October 15, 2021Experience start
-
October 16, 2021Project Scope Meeting
-
November 13, 2021Trial Presentation
-
November 20, 2021Final Presentation
-
November 27, 2021Experience end
Timeline
-
October 15, 2021Experience start
-
October 16, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
November 13, 2021Trial Presentation
Students presenting their strategy - dry run
-
November 20, 2021Final Presentation
Students presenting their final strategy
-
November 27, 2021Experience end