Improve Website UX


Project scope
Categories
UX design Branding & style guides Website developmentSkills
administrative functions social integration inbound calls yearbooks dynamic forms search engine optimization user experience (ux) load time preschool educationWe are flexible on students working on their own or on a team
Our team is looking to maximize our online presence by enhancing our website and improving the user experience. The right person/team who can help us drive more traffic, enhance the user experience, improve navigation and increase conversion.
The primary project requirements include:
- Improve and enhance the user experience helping them to quickly access information needed while learning about our services to help us reduce administrative tasks resulting from difficulty finding information. Currently the user must work to find the information vs having it come to them. Streamline the process.
- Showcase our expertise and relevance in the elementary and preschool yearbook space
- Help us tell our story in a more visually appealing way. We are hoping to redesign the homepage to make it more engaging, sliders photos, alternate layout for our news, add a story.
- Search Engine optimization
- Page Speed Optimization
1. Understand the purpose and main functionality of the assigned website.
2. Identify the pages and understand the required navigation flow
3. Review current website functionality and provide suggestions to enhance the user experience
4. Review current plugins/features and suggest or implement new plugins to help improve navigation and allow users to communicate more efficiently with our organization or have information auto-populate based on their inputted criteria. (Ie..using dynamic forms, drop-downs etc to help auto-populate needed information to reduce inbound calls for information).
5. Improved social integration and suggest other plugins that could help the client experience
6. Improve load time of pages (currently loading slow for optimal SEO)
7. Help redesign the home page.
We would be available for weekly meetings to consult and meet with the team as well as support via email/call as needed throughout the project
About the company
Rethink Yearbooks offers personalized yearbooks to schools – showing more of the child and their friends in their copy of the yearbook.