Thompson Rivers University (TRU)
Thompson Rivers University (TRU)
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Seeding Automation

Open
Smart Net Zero
Smart Net Zero
Toronto, Ontario, Canada
Sarah Safaei
Sarah Safaei
She
Co-Founder, Meditation and Life Coach
(9)
4
Project
Academic experience
60 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Communications Market research Lead generation Marketing strategy
Skills
target audience net zero lead generation marketing home automation communication automation
Details

The Seeding Automation Project aims to reach Green Industry Executives in the Greater Toronto Area.


The goal is to introduce these executives to Smart Net Zero's Lifestyle Automation Roadmaps, which are designed to enhance home functionality and environmental impact.


The project will involve researching Green Industry Executives, identifying key messaging points, and contacting them to set up a meeting with Smart Net Zero's executive team.


By focusing on the benefits of home automation, such as improved well-being, environmental impact, and cost efficiency, the project seeks to engage potential clients and set up introductory calls with Smart Net Zero's executive team. The project will provide learners with an opportunity to apply marketing and communication skills in a real-world context, focusing on the intersection of technology and sustainability.

Deliverables

The project deliverables will include


  • A lead generation table
  • key messagings,
  • Target audience profiles.
  • A list of potential Green Industry Executives to contact
  • A script for introductory calls,
  • A cohesive and effective approach to set appointments with potential clients
Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Affordable and clean energy

About the company

Company
https://SmartNetZero.com
Toronto, Ontario, Canada
2 - 10 employees
Energy, Environment, Technology
Representation
Sustainable/green Social Enterprise

Smart Net Zero is a ‘social enterprise’ of StraNexus, a firm that has been around for 20 years. We are pioneers in Social Lifestyle Automation, revolutionizing the way homes function and connect with their residents. We use carefully researched and customized technology to make homes do good things for the people and the planet.