Kids At Risk Action (KARA) is dedicated to raising awareness and driving action for children at risk. The organization seeks to enhance its social media presence to better engage with its audience, increase awareness, and promote its initiatives. The current challenge is to develop and execute a cohesive social media strategy that aligns with KARA's mission and effectively communicates its message to a broader audience.

The project will involve analyzing KARA's existing social media channels, identifying areas for improvement, and executing a strategic plan that leverages current social media trends and tools. The goal is to create a more engaging and impactful online presence that resonates with KARA's target audience and supports its advocacy efforts.

The project deliverables will include a comprehensive social media strategy outline and execution of for KARA's social media channels. This will involve an analysis of current social media performance, identification of key performance indicators (KPIs), and a content calendar with posts and engagement tactics.