

- Location
- New Glasgow, Nova Scotia, Canada
- Bio
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With over 20 years in the entertainment space, Aaron has helped companies, organizations, and individuals reach audiences in meaningful ways.
He is a visionary with an acute understanding of positioning brands through marketing and leveraging strategies.
Aaron is passionate about bringing the best out in people and developing talent.
Industry experts, celebrities, investors, tech insiders, politicians, CEO's, charitable organizations, cultural ambassadors, and agents of change around the globe have benefited from Aaron’s expertise.
Aligning values with results and achieving both with a sense of purpose is a common thread in Aaron's work.
"One of the most knowledgable and entrepreneurial people that I have ever met."
–Rob Feduk, Senior Product Manager at Hootsuite
“Aaron possesses more “global” music experience than anyone else I’ve been in contact with. And he is globally respected.”
–Martin F. Frascogna, Entertainment Attorney
- Companies
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New Glasgow, Nova Scotia, Canada
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New Glasgow, Nova Scotia, Canada
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- Categories
- Market research Media Visual arts Education Social sciences
Achievements



Latest feedback
Project feedback


Project feedback



Project feedback


Recent projects

Virtual Internship Opportunity: Marketing Research & Sales
The primary focus for the student will be: Generate sales leads through LinkedIn. Our target clients are active on LinkedIn, and we want to meet them where they're at through unintrusive but relevant engagements. We would like students to: Help develop a creative strategy to find people interested in a book written for them Educate potential clients and generate interest in our services Identify opportunities and threats facing our brand Investigate our competitive landscape; perform market segmentation to identify the ideal target market. Review our prospect messaging, make recommendations, and create new outreach content. Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility. Students should be prepared to: Learn about LinkedIn and the LinkedIn Sales Navigator through online resources, including but not limited to videos, blog posts, and exploring the LinkedIn platform. Use Slack, Zoom, and ClickUp in an online workspace.

Press Release Creation and PR
We are looking for students interested in working with a bestselling author and illustrator to pitch new book ideas directly to publishers and create press releases. This project is an opportunity to see the process of securing publishing work and PR for an established author. There will also be other press release writing required for our company and clients. We will provide mentorship and guidance. Students should be prepared to: Help us refine our pitch and story to something compelling and timely Write up press releases around multiple news-worthy stories Identify media outlets that are most beneficial to us/most likely to pick the story up Send press releases and establish positive rapport with media contacts Secure media exposure for our organization Pitch stories to third party platforms and publications

Scrum Team - Project Manager
We are looking for students to play a role as the scrum team's project manager. A student in this position will understand the logistical aspects of the scrum team's projects based on information and mentorship from the We Write Stories team. We're looking for students interested in project managing the process of creating a book for a client from the onboarding to the finished product. Our main products provide a transformational experience for our clients while we create a book together. The client never puts pen to paper as we write the book. Consequently, many steps are needed to create something from nothing. Students in this position will be provided all necessary material, information, and access to software to overlook the scrum team's book project through a logistical lens. Students will help ensure the project's timelines are met by checking in with authors directly and communicating with the team. The student will play a key role in helping create a more efficient work process.

Professional writing and editing for books.
We are looking for a student with excellent writing skills to create content that aligns with our vision. Writing will primarily be for blog posts, email marketing, brand stories, books, and podcasts. We are also looking for students with experience and interest in book editing. Some tasks will include: Writing blog articles Editing transcripts and manuscripts Company manuals email newsletters/sequences and other content pieces on assigned topics Write web copy The student will report directly to our senior editor and will have access to all team members and resources. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing skills and a keen interest in personal development and book publishing would be a great fit. Editing skills and publishing knowledge is a plus.